We’ve already discussed in previous posts about how ICOs are the most popular method for startups to raise funds for their project or idea. A well-tailored marketing strategy – the bounty program can make your ICO reach to a large group of potential investors and increase your value. It is old school but still very […]
Mostly, it is difficult for ICO founders to gather enough people to invest in their project but a good marketing strategy can make a difference. This brings me to the topic at hand — Referral Programs : one of the most effective marketing strategy involving word of mouth. According to the Harvard Business Review, “Referral marketing is the […]
Launching an ICO can be very exciting for new startups. It gives you a hope that your newest project can get all the funds and investments easily. Smooth sailing, right? One would think so since last year, startups raised over $5.6 billion in funding through ICOs. That is huge. However, only 48% of those ICOs […]
Initial coin offerings or ICO have gained much wider attention over the past couple of years. In 2017, the ICO funding market exploded with a whopping $1.2 billion with more than 94 ICOs. It is expected to reach $1 trillion valuations at the end of this year. However, most of the ICOs launching nowadays has failed […]
The penetration of the smartcontracts in fintech is predicted to be the next big step in shape-shifting the financial industry, making it more efficient and transparent. According to a study conducted by Accenture, blockchain as a technology will play an important role in the success of the financial sector in the near future. From the analysis of […]
There have been 852 ICOs in the first quarter of 2018 which has raised over $5B in funding. Due to this growth in the interest for ICOs, this sector has become crowded, making it harder for new ICO companies to catch the attraction of the investors and to build an active investor community. Projects which raise […]
Blockchain and ICOs have been going through an amazing phase over the last couple of years. Today, ICOs are one of the most sought-after ways for Blockchain startups to raise capital for their businesses. Until the first quarter of 2018, the total funds raised through ICOs sums to $6.3 billion, which is 118 percent of total […]
The worldwide e-commerce retail sales surpassed $2.2 trillion in 2017 and it is estimated to reach up to $4.5 trillion by 2021. Online businesses contained roughly 10% of the average worldwide retail deals in 2017 and over the next 3 years, it will increase by another 5.4%. Amazon and Alibaba are right now the world’s […]
Initial coin offerings or ICOs have opened a whole new dimension to how startups garner consumer interest and raise funds for realizing their projects. In most countries, ICOs are largely unregulated, allowing for greater flexibility for Blockchain-based companies to pitch their products or solutions to prospective investors. However, lack of regulations and growing skepticism among […]