Why KYC compliance is necessary for ICO?

In the early days of ICOs, startups that used token sales to raise funds created their own set of rules and regulations as opposed to abiding by laws. This led to the rise in illegal operations like scams, frauds and money laundering as laws that regulated such sales were in its infancy and not executed […]

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ICO Airdrop Programs : How to do it for the maximum results ?

What makes ICOs so desirable for the startups is undoubtedly their ability to raise funds easily for the development of the company. However, attracting investors towards an ICO is clearly a difficult task at hand. Numerous ICOs are being introduced every day and as a result, raising the funds you require may seem like a pipe dream […]

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How Bounty Programs can help your ICO project

We’ve already discussed in previous posts about how ICOs are the most popular method for startups to raise funds for their project or idea. A well-tailored marketing strategy – the bounty program can make your ICO reach to a large group of potential investors and increase your value. It is old school but still very […]

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How important is Referral Programs for your ICO?

Mostly, it is difficult for ICO founders to gather enough people to invest in their project but a good marketing strategy can make a difference. This brings me to the topic at hand — Referral Programs : one of the most effective marketing strategy involving word of mouth. According to the Harvard Business Review, “Referral marketing is the […]

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How to make the best out of your ICO’s PR strategy

Launching an ICO can be very exciting for new startups. It gives you a hope that your newest project can get all the funds and investments easily. Smooth sailing, right? One would think so since last year, startups raised over $5.6 billion in funding through ICOs. That is huge. However, only 48% of those ICOs […]

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