Understanding ICO token models. How to choose the best for your project?

The ICO market is growing rapidly and it’s a new avenue for startups to raise funds needed to launch their projects. Defining and communicating each facet of a token sale is very important for the successful funding as it mitigates risks and illustrates trust and transparency between founders and investors. One of the key aspects […]

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How to design the tokenomics for your ICO? – Part 1

Blockchain and ICOs have been going through an amazing phase over the last couple of years. Today, ICOs are one of the most sought-after ways for Blockchain startups to raise capital for their businesses. Until the first quarter of 2018, the total funds raised through ICOs sums to $6.3 billion, which is 118 percent of total […]

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How to make your ICO marketing strategy more effective?

Initial Coin Offerings (ICOs) has been the shining light for many fledgling companies out there, trying to get a  foothold in the darkness that looms in a fiercely competitive space. If you are a fledgling company, you must have experienced such difficulties. ICOs could help you raise funds quickly, without the hassles of regulations and […]

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How to prepare your ICO Whitepaper?

Initial coin offerings or ICOs have opened a whole new dimension to how startups garner consumer interest and raise funds for realizing their projects. In most countries, ICOs are largely unregulated, allowing for greater flexibility for Blockchain-based companies to pitch their products or solutions to prospective investors. However, lack of regulations and growing skepticism among […]

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How to increase investors’ trust in your ICO?

You already know how an ICO works. For those who don’t, here’s a quick overview of how it works – An ICO founder comes up with an interesting project and they tokenize completely or a part of the project and make the tokens available for purchase to the public. Investors who are attracted by the benefits […]

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How to make your ICO successful ?

  Initial coin offerings or ICOs have grabbed the attention of a vast populace last year, with a staggering 752 ICO raking in over US$ 5 billion. Interestingly, a majority of the ICOs funded projects are based on Blockchain technology and promises to make a big impact on the respective domains due to its decentralized […]

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Utility token or Security token? How to choose the best for your ICO

The cash registers seem to be ringing non-stop with cryptocurrencies ruling the charts across the globe. Everyone seems to be hopping onto the bandwagon of cryptocurrencies, with a steady increase in the number of startups offering their own iterations of these virtual currencies. If you too are looking to cash in on this emerging trend, […]

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Crypto Loyalty Tokens: Building Blocks of Effective Consumer Retention

  So you have a fantastic product, have a great marketing campaign in place, customers are flowing in and the cash registers are ringing, but to have these customers coming back is the real challenge. According to a Bain & Company study, as much as 80% of the self-proclaimed happy customers do not bring back […]

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We just open-sourced our KYC platform. See why you need one

Did you know that banks in Europe spent an average of 40 Million Euros a year each for KYC compliance? KYC or Know Your Customer compliance is one of the most critical components of today’s service-oriented businesses in sectors such as Banking, Insurance, Government Benefit Schemes and much more. A simple KYC system for a […]

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The Rise of Fraud ICO and How to Avoid Them

Initial Coin Offerings (ICO) are one of today’s  most sought-after ways for Blockchain startups to raise capital for their business. In 2017 alone, the first six months of the year saw ICOs raising a total of USD1.13 billion in capital and is projected to reach over USD 1.7 billion by year end. In one of […]

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How to start an ICO? The prerequisites

Blockchain and cryptocurrencies have been going through an astonishing phase over the last couple of years. On the bright side, the worth of the world’s most popular cryptocurrency, Bitcoin has galloped from a market capitalization of $11 billion USD in June 2016 to over $73 billion in October 2017.  Some heists were reported in cryptocurrency […]

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