Watchout for these common mistakes entrepreneurs make in launching ICOs

Initial coin offerings or ICO have gained much wider attention over the past couple of years. In 2017, the ICO funding market exploded with a whopping $1.2 billion with more than 94 ICOs. It is expected to reach $1 trillion valuations at the end of this year. However, most of the ICOs launching nowadays has failed […]

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ICO community management : How to do it better ?

There have been 852 ICOs in the first quarter of 2018 which has raised over $5B in funding. Due to this growth in the interest for ICOs, this sector has become crowded, making it harder for new ICO companies to catch the attraction of the investors and to build an active investor community. Projects which raise […]

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Understanding ICO token models. How to choose the best for your project?

The ICO market is growing rapidly and it’s a new avenue for startups to raise funds needed to launch their projects. Defining and communicating each facet of a token sale is very important for the successful funding as it mitigates risks and illustrates trust and transparency between founders and investors. One of the key aspects […]

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How to design the tokenomics for your ICO? – Part 1

Blockchain and ICOs have been going through an amazing phase over the last couple of years. Today, ICOs are one of the most sought-after ways for Blockchain startups to raise capital for their businesses. Until the first quarter of 2018, the total funds raised through ICOs sums to $6.3 billion, which is 118 percent of total […]

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How to prepare your ICO Whitepaper?

Initial coin offerings or ICOs have opened a whole new dimension to how startups garner consumer interest and raise funds for realizing their projects. In most countries, ICOs are largely unregulated, allowing for greater flexibility for Blockchain-based companies to pitch their products or solutions to prospective investors. However, lack of regulations and growing skepticism among […]

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How to increase investors’ trust in your ICO?

Initial Coin Offerings have quickly grown as a method of securing  startup funding for blockchain-based companies than venture capital. According to PwC, 537 ICOs with a total volume of more than $13.7 billion have been registered since the beginning of 2018. This is nearly twice the volume of ICOs registered in 2017;   552 ICOs […]

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How to make your ICO successful ?

  Initial coin offerings or ICOs have grabbed the attention of a vast populace last year, with a staggering 752 ICO raking in over US$ 5 billion. Interestingly, a majority of the ICOs funded projects are based on Blockchain technology and promises to make a big impact on the respective domains due to its decentralized […]

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Utility token or Security token? How to choose the best for your ICO

The cash registers seem to be ringing non-stop with cryptocurrencies ruling the charts across the globe. Everyone seems to be hopping onto the bandwagon of cryptocurrencies, with a steady increase in the number of startups offering their own iterations of these virtual currencies. If you too are looking to cash in on this emerging trend, […]

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Crypto Loyalty Tokens: Building Blocks of Effective Consumer Retention

  So you have a fantastic product, have a great marketing campaign in place, customers are flowing in and the cash registers are ringing, but to have these customers coming back is the real challenge. According to a Bain & Company study, as much as 80% of the self-proclaimed happy customers do not bring back […]

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