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What makes ICOs so desirable for the startups is undoubtedly their ability to raise funds easily for the development of the company. However, attracting investors towards an ICO is clearly a difficult task at hand. Numerous ICOs are being introduced every day and as a result, raising the funds you require may seem like a pipe dream […]
We’ve already discussed in previous posts about how ICOs are the most popular method for startups to raise funds for their project or idea. A well-tailored marketing strategy – the bounty program can make your ICO reach to a large group of potential investors and increase your value. It is old school but still very […]
Mostly, it is difficult for ICO founders to gather enough people to invest in their project but a good marketing strategy can make a difference. This brings me to the topic at hand — Referral Programs : one of the most effective marketing strategy involving word of mouth. According to the Harvard Business Review, “Referral marketing is the […]
Launching an ICO can be very exciting for new startups. It gives you a hope that your newest project can get all the funds and investments easily. Smooth sailing, right? One would think so since last year, startups raised over $5.6 billion in funding through ICOs. That is huge. However, only 48% of those ICOs […]
Since its inception, Blockchain technology has made a big impact in overcoming the pain points of various industries. Migrant issues are one among the pain point that has found its solution with the technologies inherent features. Challenges such as banking availability, identity verification etc have been the most prominent problem faced by migrants. From transparently […]
Initial coin offerings or ICO have gained much wider attention over the past couple of years. In 2017, the ICO funding market exploded with a whopping $1.2 billion with more than 94 ICOs. It is expected to reach $1 trillion valuations at the end of this year. However, most of the ICOs launching nowadays has failed […]
The penetration of the smartcontracts in fintech is predicted to be the next big step in shape-shifting the financial industry, making it more efficient and transparent. According to a study conducted by Accenture, blockchain as a technology will play an important role in the success of the financial sector in the near future. From the analysis of […]
According to the World Bank, the officially recorded remittances to developing countries during 2016 is $429 billion. This may come as a surprise to those who are unfamiliar with the multi-billion dollar market of remittance industry. Technically speaking, remittance is a peer-to-peer transaction among migrant workers to their families in the home country. These global […]
There have been 852 ICOs in the first quarter of 2018 which has raised over $5B in funding. Due to this growth in the interest for ICOs, this sector has become crowded, making it harder for new ICO companies to catch the attraction of the investors and to build an active investor community. Projects which raise […]